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market segmentation

target-market

Target Market And Customers

Target Market And Customers Target Market And Customers: How you define your target market may have a major impact on the success of your business. Many small and new businesses would be better off if they specialized in a particular market or product niche. The more a business specializes the less it will compete directly […]

Market_Segmentation_Diagram

Marketing Plan – Market Segmentation

Marketing Plan – Market Segmentation: Market segmentation is usually not as straightforward as it first appears. Most markets are segmented in more than one way. If you overlook a particular type of market segmentation you could miss a possible major advantage for your business, especially if you are trying to enter a new market.   […]